CO-FOUNDER & CREATIVE DIRECTOR, Master & Dynamic

For me music has superpowers — it activates my frontal lobe, and sparks my imagination. These neurological and cognitive truths were at the heart of why we created Master & Dynamic.

I led creative on naming, branding, positioning, product strategy, physical product design, digital product design, packaging, content strategy, partnerships, advertising, events, and everything in between.

Creating this brand allowed me to honor music’s role in my life — while also producing hardware built to push creative minds to find their inspiration.